In a shocking move, CBS has given the coveted post-Super Bowl time slot to Undercover Boss and not to CBS’ other highly rated shows like The Big Bang Theory, Survivor or The Mentalist.
The Super Bowl is the most-watched television event of the year and networks use the lead-in to help boost their marquee shows. Some networks also choose the time to “break in” a freshman show. Giving the slot to CBS’ new reality show shows the network has faith in its new series.
Undercover Boss will follow top executives as they “anonymously assume entry-level jobs at their company and receive eye-opening perspectives on how their decisions affect lower-wage employees.” During its debut year, executives from 7-Eleven, White Castle, Hooters, Waste Management and Churchill Downs will take part.
Topics: General |
